George Coleman Ford has been a fixture in Travelers Rest, South Carolina since 1930, and that long history is part of why so many Upstate drivers keep coming back for their next new Ford. The inventory below reflects our current new-vehicle lineup, updated as vehicles arrive and sell, so what you see is what is actually available to test drive.
Our lineup spans Ford's full truck, SUV, and van range. That means the F-150 and heavy-duty Super Duty trucks for towing and work, the off-road-ready Bronco and Bronco Sport for weekend trail runs, the compact Maverick pickup for buyers who want truck capability without truck size, and family SUVs like the Explorer and three-row Expedition. Mustang is here for drivers who want something quicker, and the Ranger and Transit round things out for mid-size truck and commercial van needs.
Every new Ford at George Coleman Ford is backed by our Ford-certified service department and a Motorcraft parts counter, so maintenance and warranty work stay in-house rather than getting sent elsewhere. Current Ford incentives and rebates are worth reviewing before you decide on a trim, since manufacturer offers on specific models can meaningfully change your final price.
If you are ready to talk numbers, you can get pre-qualified for financing from home, and if you have a trade-in, valuing it online first gives you a real number to work from instead of a guess. Between our small-town setting and a lineup that covers nearly every truck and SUV need on the market, George Coleman Ford aims to make the buying part of getting a new Ford as easy as the ownership part that follows.
If the exact trim, color, or option package you want is not sitting on our lot today, our sales team can also help locate or factory order it, so narrowing down a build online before you visit is time well spent. And because George Coleman Ford has served Travelers Rest for close to a century, you are not just buying from a dealership, you are buying from a business that plans to still be here for your next service appointment, your next trade-in, and the Ford after that.